Breweries and wineries: tastings, tours, taproom events, and a mailing list.
Yes — a brewery, winery, or distillery can book tastings and tours, ticket taproom events at a flat $1 per paid ticket (free events are free), sell bottles and merch online for pickup through its own Stripe account, and grow a regulars mailing list, all from one platform.
The tasting room is a hospitality business, a retail shop, and an events venue at once. Most tools handle one of those and leave you to glue the rest together between pours.
Key takeaways
- Booking for tastings, tours, and private hire, with deposits through your own Stripe account.
- Taproom events — live music, release nights — ticketed at a flat $1 per paid ticket; free events free.
- An online shop for bottles and merch (local pickup), plus a website and newsletter.
- One platform for hospitality, retail, and events. Tmbr Studio is $99/month, two months free annually.
How do tastings and tours get booked?
Guests book a tasting or tour slot on your own calendar and pay or leave a deposit up front; private-hire enquiries come in as CRM leads. The booking, the payment, and the guest record all live together.
How do taproom events and the shop work?
Release nights and live music list on your site and ticket at a flat $1 per paid ticket, with free events free and door check-in built in. Bottles and merch sell through your own Stripe account for local pickup, and every guest joins the mailing list.
Tmbr Studio: $99/month Tasting and tour bookings, flat-$1 paid event ticketing, an online shop for pickup, a website, and a newsletter — for the tasting room that does it all. Two months free annually.
Frequently asked questions
Can guests book and pay for tastings online?
Yes. Tastings and tours book on your calendar with payment or a deposit through your own Stripe account.
Is there a fee on free taproom events?
No. Free events are free; paid events are a flat $1 per paid ticket.
Can I sell bottles and merch online?
Yes, through your own Stripe account for local pickup, alongside your website and events.
Can I take private-hire bookings?
Yes. Private-hire enquiries arrive as CRM leads with tours and deposits handled in the same place.
What does it cost?
Tmbr Studio is $99/month, with two months free when you pay annually.